The Department for Digital, Culture, Media & Sport has recommended the Government regulates loot boxes under the Gambling Act.
It also recommends the Government order publishers to strip loot boxes out of games aimed at children, and tell PEGI to slap games with loot boxes with an appropriate age rating.
In a stark report following an inquiry into the growth of “immersive and addictive technologies”, the DCMS issued a raft of recommendations for Government, which marks a step-change in the thinking around loot boxes in the UK.
