Ubisoft’s trademark application for Gods and Monsters was contested by Monster Energy, legal documentation has revealed. The Ancient Greece-set RPG was re-announced last week with a new title, Immortals: Fenyx Rising, though at the time Ubisoft told Eurogamer the reason for the name change was a creative one.
Monster Energy’s legal challenge was covered last night by the Hoeg Law YouTube channel, after a tip off to the story from a TechRaptor report last week. That report stated Gods and Monsters was in a trademark fight with Monster Energy – and highlighted how Ubisoft’s June 2019 trademark for Gods and Monsters was hit by an opposition filing in April 2020 from the energy drink company.
In the below video, lawyer Richard Hoeg uncovers Ubisoft having responded to Monster’s opposition in May, a month later, and then points to this Eurogamer article published in June in which developer Ubisoft Quebec then confirms the game’s name was being changed.
