Activision Blizzard is seemingly gauging players’ interest in cryptocurrency and NFT products.
In a YouGov survey issued to players over the weekend, Activision Blizzard – which is in the process of being acquired by Microsoft – asked players how “interested” they were in a range of “emerging/future trends in gaming”.
Amongst standard innovations in the gaming industry, such as VR and AR, AI, cross play, and game subscription services, the company also sought players’ views on more controversial topics such as “metaverse gaming experiences, play-to-earn gaming (earn cryptocurrency, NFTs, or real currency) [and] NFTS (non-fungible tokens)” (thanks, GameRant).