Activision and Xbox have teamed up to release full screen ads for Call of Duty: Modern Warfare 3 on the console’s homepage, which players have since heavily criticised.
As shared by multiple users on social media, the ad in question pops up when players boot up their Xbox. “Fight against the ultimate threat,” the screen proclaims.
It then suggests you perhaps buy the game ahead of its full release later this month (as a reminder, you can play the Campaign early if you pre-order). Your three options are simply “Buy Now”, “Get the Vault Edition Upgrade” and, mercifully, the option to “Exit” away from this ad and get on with what you actually booted up your Xbox for.
