On Tuesday morning, it was looking distinctly like Respawn Entertainment’s battle royale gamble had paid off, with Apex Legends having amassed 1 million players in just a few hours after its surprise launch. Now, however, 72 hours in, that’s climbed to a whopping 10 million players.
That’s according to Respawn boss Vince Zampella, who took to the official Apex Legends website this evening to share the news, and to celebrate another milestone in the form of 1 million concurrent players. “This has been a truly incredible journey,” Zampella wrote, “We tested and tweaked. We argued and agreed. We got to a point where we felt some magic. We knew it would be risky to take the franchise in this direction, to go free to play, and do a surprise launch. But we fell in love with Apex Legends and wanted, needed, other people to play it too.”
“We hoped you’d love it as much as us, but never in our wildest dreams could we have expected the outpouring of support and positivity we’ve seen,” Zampella continued, “From all of us at Respawn, thank you for giving us and Apex Legends a chance.”
