The Super Mario Bros. Movie is off to a rip-roaring start and looks set to hit a record-breaking £296m ($368m) over the Easter weekend, making it the second-best global debut ever for an animated movie at the domestic box office.
According to The Hollywood Reporter, the Mario movie is projected to take £110m ($137m) over the three-day weekend, making it the US’ second-best animated movie start after Incredibles 2, taking the silver from Finding Dory.
THR reports that this is Illumination’s best-ever start – besting both Minions and Despicable Me – and is currently the top movie opening of the year, and the second-biggest five-day launch ever after Transformers: Revenge of the Fallen, which also debuted over the Easter bank holiday.